Website & Pitch Deck
ROLES -
Creative Director
Product Designer
Graphic Designer
YEAR -
2023
COMPANY -
Flask.gg
SUMMARY -
Flask is a media management agency that specializes in streaming, video, and content creation assistance. I was hired to redesign their website and to create a funding pitch deck that would be presented and sent to numerous venture capital firms.
GOALS -
Create a new, lightweight, and visually engaging website & funding pitch deck that encapsulates Flask's services, vibe, and vision for future clients and funding.
CHALLENGES AND SOLUTIONS -
We wanted to give this new feature a fresh, clean, and modern look that gamers could connect with and be drawn to. This was achieved by leveraging under-utilizing brand style guides to convey a techie look and feel to the page. Styling our components and content blocks with darker coloring, contrasting text colors, and honeycomb overlay texturing achieved a futuristic and techie vibe.
COMPETITOR AND MARKET RESEARCH -
Fortunately for Cox.com and our team, there really were no direct competitors with a software package anything like Elite Gamer. This was both a pro and a con in the sense that we had complete freedom to visualize & market this revolutionary new feature, but also left us searching to find & conceptualize visuals that gamers would relate to and gravitate towards.
We took a look at a few big players within the internet market that offered higher speed services and connections like Google, Xfinity, & Verizon; as well as a couple of gaming platform services like Steam and PlayStation.
VISUAL DESIGN -
FINAL PRODUCT -
Check out the live page here and be sure to check out Elite Gamer if you're a Cox.com customer (it's free if you have Pano Wifi 😎)!