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Website & Pitch Deck

ROLES -

Creative Director

Product Designer

Graphic Designer

YEAR -

2023

COMPANY -

Flask.gg

SUMMARY -

Flask is a media management agency that specializes in streaming, video, and content creation assistance. I was hired to redesign their website and to create a funding pitch deck that would be presented and sent to numerous venture capital firms.

GOALS -

Create a new, lightweight, and visually engaging website & funding pitch deck that encapsulates Flask's services, vibe, and vision for future clients and funding. 

CHALLENGES AND SOLUTIONS -

We wanted to give this new feature a fresh, clean, and modern look that gamers could connect with and be drawn to. This was achieved by leveraging under-utilizing brand style guides to convey a techie look and feel to the page. Styling our components and content blocks with darker coloring, contrasting text colors, and honeycomb overlay texturing achieved a futuristic and techie vibe.

COMPETITOR AND MARKET RESEARCH -

Fortunately for Cox.com and our team, there really were no direct competitors with a software package anything like Elite Gamer. This was both a pro and a con in the sense that we had complete freedom to visualize & market this revolutionary new feature, but also left us searching to find & conceptualize visuals that gamers would relate to and gravitate towards.

We took a look at a few big players within the internet market that offered higher speed services and connections like Google, Xfinity, & Verizon; as well as a couple of gaming platform services like Steam and PlayStation.

VISUAL DESIGN -

FINAL PRODUCT -

Check out the live page here and be sure to check out Elite Gamer if you're a Cox.com customer (it's free if you have Pano Wifi 😎)!

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